If you do what you’ve always done...
- Ingrid van Marion

- Dec 18
- 4 min read
...you’ll get what you’ve always got.
The famous saying with unknown origins, and attributed to a variety of people, came to mind as I started reflecting on this edition of Big Bang. The diversity of science communication approaches that are used to reach different publics has changed over the years. But has what science communicators do really changed, or are we still doing what we always did? Let’s have a closer look.




